Valyo launches digital finance in Jordan

Valu, a subsidiary of the Egyptian Valu Group, has officially begun offering digital financing services in Jordan, including buy now, pay later options, after receiving a license from the Central Bank of Jordan in the second quarter of 2026. The company has focused on building a network of partners and merchants across various sectors such as retail, e-commerce, and education, with the opening of three branches in Amman. The company's goal is to expand its merchant base and increase reliance on technology to provide flexible payment solutions, with an emphasis on enhancing the customer experience and fueling growth in the Jordanian market as a step toward regional expansion.

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