FIFA Responds to UEFA Concerns

The International Football Federation (FIFA) has affirmed that it will proceed with the consultation process regarding a plan to attract private investments into the World Cup and its tournaments. This plan involves establishing a subsidiary valued at $20 billion, which would allow for offering up to 20% shares to private sector investors. This initiative, which includes creating a new entity to manage commercial activities and organizational events, has sparked significant criticism from continental federations, most notably the European Football Union (UEFA), which decided to boycott all FIFA tournaments. FIFA emphasized that all national associations have the right to review the proposal and express their opinions, reaffirming that it will not sell football and that no entity can represent all associations worldwide.

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