9 Days
Source:
Los Angeles Times
TV ratings for 2026 World Cup record highs
The 2026 FIFA World Cup is experiencing significantly higher television ratings in the United States compared to 2022, with the first 16 group stage matches averaging 6 million viewers on Fox and FS1, and the opening U.S. game attracting a record 18 million viewers across Fox and Telemundo. The tournament's North American location and the U.S. Men's National Soccer Team's participation are credited with boosting audience engagement. Strong out-of-home and internet-connected TV viewership are contributing to the ratings increase, with projections suggesting up to 150 million viewers will watch some part of Fox’s coverage by the tournament’s end.
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