18 Days
Source:
البلاد
Jihad Bakoura's Arab Journey in Swiss Watchmaking
The article explores the journey of Jihad Bakoura, a Syrian entrepreneur specializing in the luxury watch industry. He founded his own brand, "Bakkoura," and launched an innovative collection of designs that rethink the concept of time, including a watch with 30 hours in a day, a reverse watch, and more. Additionally, he established a platform that brings together watch enthusiasts and a club for those interested in the field. He also acquired the Swiss brand "Franc Vila" and developed it further to introduce new design directions. Beyond watches, he created other luxury products such as jewelry and perfumes, dedicating his vision to linking time with identity and human expression. He believes in the importance of details and reinvesting them in the craftsmanship of luxury.
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