22 Hrs
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ET بالعربي
Nike's 2026 World Cup Campaign Featuring Celebrities
Nike has launched a massive campaign to celebrate the 2026 World Cup, blending football with the world of entertainment. The campaign features a large lineup of stars from football, music, and film, including Cristiano Ronaldo, Kylian Mbappe, and Kim Kardashian. The six-minute promotional film emphasizes creativity and spontaneity, showcasing unexpected moments between the celebrities. Plans are also underway to expand the campaign to include more than 185 interactive videos across social media platforms. The initiative aims to attract diverse audiences and encourage engagement through hidden clues and secrets that promote discussion and discovery.
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