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OpenAI announced that ChatGPT's advertising service achieved annual revenues of one billion dollars, as it expanded into new markets such as India, Europe, the Middle East, and North Africa. The company began testing ads in the United States and gradually expanded as the number of advertisers grew, primarily targeting small and medium-sized businesses, which currently make up a significant share of the advertising activity. OpenAI positions itself as a strong competitor to digital giants Google and Facebook, aiming to capitalize on the growing user base of ChatGPT to increase its revenue by offering ads within free and lower-priced subscription plans. The company also expects to go public with an initial public offering (IPO) before 2027.
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