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Saudi Arabia participated in the 2026 Global Travel and Tourism Council Summit hosted by Malta, with the aim of enhancing international cooperation in the tourism sector and showcasing its efforts to develop the industry and transform it into a key pillar of development and economic diversification. The participation focused on presenting an integrated government model that combines regulation and investment. As a result, bilateral meetings were held with officials from Egypt and Bahrain to discuss strengthening cooperation and developing joint tourism packages, in addition to meetings with the private sector and investors to explore new investment opportunities. This participation reflects Saudi Arabia's commitment to strengthening its presence in international tourism forums and supporting developmental and investment partnerships to promote sustainable growth in the tourism sector.
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