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McDonald's Saudi Arabia launched a charitable campaign during Ramadan to support children with Down syndrome. They successfully sold 113,280 storybooks, each priced at 10 SAR, generating a total revenue of 1,132,800 SAR. This amount was donated to three charitable organizations: the Voice of Down Syndrome Society received 593,587 SAR to support 80 children; Dasca Society received 339,840 SAR to empower 32 children; and Efa'a Society received 199,373 SAR to develop the sensory and vocational skills of 33 children. The programs aim to empower children to acquire the skills necessary for their effective integration into society.
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