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The article discusses the efforts of the Tunisian city of Sfax to enhance the status of olive oil both regionally and globally through the organization of international festivals and economic and cultural events. It highlights ongoing developments, including the fifth edition of the festival in February 2024, which focused on boosting tourism, digital advancement, and unifying Arab efforts. The city is also preparing to host an economic event in October 2026 aimed at increasing export value and improving the quality of canned products. The article emphasizes the role of the "Tunis Olive Oil" Association in organizing these activities and achieving economic and cultural progress, with a particular focus on improving the quality of olive oil and gaining wider international recognition.
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