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Villa Sold for 31M Lira in Turkey
Mohamed Salah's activities, the captain of Egypt's national team and star of Trabzonspor Turkish club, have shifted into the real estate sector following his transfer to the club. A luxury villa was put up for sale at a price of 31 million Turkish Lira near the stadium, under the slogan "Be a neighbor of Mohamed Salah." These offers sparked widespread reactions, with the advertisement emphasizing the property's proximity to the match stadium, reflecting Salah's impact on the city's real estate market. Promotional phrases such as "Neighbor Mohamed Salah" were used. The phenomenon of exploiting the player's name in tourist and promotional areas was also repeated, despite legal warnings from the club against unauthorized use of his name in commercial activities. Reports indicate that Salah owns real estate investments worth hundreds of millions of Lira, including luxury villas and retreats in Turkey.
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