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The Housing and Development Bank has launched a breast cancer awareness initiative in collaboration with Basyma Foundation, coinciding with Pink October campaign. The goal is to increase awareness of the importance of early detection, risk factors, and prevention methods. The initiative included organizing awareness sessions for bank employees and providing opportunities for early screening to enhance treatment prospects and reduce complications. This initiative is part of the bank’s 2025-2030 strategy, which emphasizes employee health and supporting preventive practices, as well as backing the establishment of an integrated operations wing at Basyma Hospital with a budget of up to 21 million Egyptian pounds.
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