Jordan Seeks Export Growth in Indonesia
The study explores promising export opportunities for Jordan to benefit from the Indonesian market, especially in products such as dates, chocolates, biscuits, tahini, and sesame-based products. Data indicates that Indonesia's imports of these products reached $359.4 million in 2024, while Jordan's exports of dates alone amounted to only $57.2 thousand. The study highlights that growth opportunities are linked to increasing focus on Jordanian Mijool dates, improving certification and registration requirements, and targeting specialized importers ahead of the Ramadan season. It also emphasizes the importance of building local partnerships and coordinating commercial operations to ensure effective market entry, noting challenges related to competition and the need to comply with halal standards and registration procedures. Overall, these opportunities form part of Jordan's strategy to boost its exports to the Indonesian market, which is characterized by high demand and offers significant potential for increasing export volumes considerably.
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