Al-Duwah Advocates Virtual Influencer Use
The 12th Doha Conference on Islamic Finance, organized by Bayt Al Mashoura Financial Advisory, concluded with a recommendation to leverage virtual influencers within the Islamic finance sector to enhance financial literacy and expand access to Islamic financial products. It emphasized the importance of regulating the activities of virtual influencers through a comprehensive governance framework aligned with Shariah principles and called for accelerating digital transformation in Sukuk markets using technologies such as blockchain and artificial intelligence to improve efficiency and transparency. Additionally, it urged the development of unified standards for Shariah governance and artificial intelligence to ensure compliance and security in Islamic finance.
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