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The General Authority for Entertainment has launched a new identity for National Day 2026 under the slogan "Our Pride by Nature," aiming to unify the visual image of the occasion and enhance its national presence across various activities and platforms. The identity embodies authentic values such as courage, vision, authenticity, determination, and generosity. It also reflects agricultural arts and traditional weaving through designs based on Arabic calligraphy and heritage motifs. The initiative invites different entities to commit to using the identity in their events and initiatives to ensure consistency and excellence in expressing the Saudi community's pride in their homeland.
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