Domestic travel turns costly
The article focuses on the rising costs of domestic tourism in Saudi Arabia and their impact on families' ability to benefit from it. It points out that prices for accommodations, restaurants, and activities double during peak seasons, turning leisure trips into a financial burden. The article emphasizes that success in tourism is not measured solely by the number of visitors, but by the quality of the experience and the alignment of prices with the services offered. Achieving a balance between investors' profits and the value provided to tourists is essential to ensure the sustainability of domestic tourism and to make it a preferred option throughout the year, rather than an investment that strains family budgets.
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