13 Hrs
Source:
الاقتصادية
Rosh bin League Broadcasts Abroad
The Saudi Pro League launched a new model for distributing matches of the "Saudi Pro League" in 16 international markets. This model enables clubs, players, and authorized content creators to participate in broadcast distribution and receive a share of revenue through the "Recast" technology. The goal of this approach is to expand the distribution of broadcasting rights beyond traditional channels while maintaining the existing broadcast network. It includes offering live viewing options that can be paid or free, with sponsor participation. This development is an attempt to convert global reach into direct revenue, allowing stakeholders to promote matches and profit from fan engagement. It represents a move that leverages the economics of content creators and generates income from viewer data.
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