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The article discusses Maqween, the leading Saudi company in the travel sector that has formed a partnership with Cloud to enhance its capabilities through artificial intelligence and data analysis. The company has established a technological system based on cloud computing to improve booking and hotel services, reaching 2 million clients during 2024 and connecting with over 2.2 million hotels worldwide. The platform relies on intelligent tools to automatically review booking prices and reduce costs, led by CEO Mohammed Al-Muslim, who is aiming to expand its services to include institutions and corporations. The company stands out within the context of Saudi Arabia's travel sector shifting toward innovation and growth through the development of competitive technological solutions that enhance user experience and support global competitiveness.
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