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GM deploys Google Gemini in Middle East vehicles
General Motors has launched the generative AI model Google Gemini in tens of thousands of its vehicles in the Middle East region, aiming to provide a more natural and seamless interactive experience inside the cabin in both Arabic and English. The system is currently available for 2025 and newer models of Chevrolet, GMC, and Cadillac equipped with Google technology, with updates to be gradually rolled out across the vehicle fleet. These updates will enhance the capabilities of the smart assistant and improve its understanding of drivers' requests, helping to reduce driver distraction and enhance the overall user experience.
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