Japanese men adopt hair removal to beat summer heat
Amidst the intense heatwaves in Japan, an increasing number of men are turning to body hair removal to feel more comfortable and reduce sweating and discomfort caused by the heat. This shift is reflected in men's grooming clinics, where demand is rising for hair removal on the legs and other areas, alongside facial hair removal, which was previously the most popular. Men like Yuki Kubo have mentioned that this procedure helps improve skin appearance and alleviates discomfort, especially as temperatures last year reached as high as 41.8°C.
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