24 Hrs
Source:
Los Angeles Times
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Late-night TV quiets as TikTok and YouTube boost
The article discusses the decline of traditional late-night music performances on major U.S. networks, with many shows reducing or eliminating their music segments. Artists now increasingly turn to online platforms like TikTok, YouTube, and emerging digital shows to gain exposure and connect with audiences. While late-night appearances offered significant promotional value, their impact on sales has diminished, prompting artists and creators to find new ways to showcase live music and reach fans.
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