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The article focused on the initiatives of the Higher Institute of Marine Studies Alumni Association to introduce children and young people to maritime culture and marine professions in Morocco. The association launched the "Blue Section" program during the Marine Forum in El Jadida to raise awareness among youth that the marine world is not limited to entertainment alone, but also includes a wide range of careers such as maritime transportation, sciences, environmental studies, and technology. A specially adapted version of the program was made for primary school students with the aim of instilling marine awareness from an early age. Additionally, the institution organized similar activities in secondary schools to promote awareness of the maritime sector and its role in Morocco's future. These initiatives aim to build a generation knowledgeable about the importance of the sea, support the sustainable development of the navy, involve students of the institute's officer cadets, broaden the scope of understanding of marine careers, and change the stereotypical image of the seas as solely a domain for entertainment.
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