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Ninth Heritage Al-Ataulah Festival Opens
The 9th Traditional Al-Atala Festival kicked off in the Al-Baha region, aiming to preserve traditional folklore and promote tourism and the local economy. The festival lasts for 15 days and features a variety of cultural, heritage, and entertainment activities, such as folk performances, cultural evenings, heritage booths, and handicraft displays. Emphasis is placed on highlighting and reviving the region's cultural identity for future generations. The festival seeks to enhance Al-Baha's position as a distinguished tourist destination and attract visitors from inside and outside the region by offering an experience that combines authenticity and modernity. It also supports producing families and artisans, encouraging folk arts, and celebrating the region’s rich heritage.
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